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Director of Advertising
Besty Vonderheid has developed and overseen the media planning and placement for races at all levels and in markets across the country: presidential primaries, statewide Senate and gubernatorial races, congressional races, independent expenditures, ballot initiatives and numerous corporate clients. Since 1996, when she joined SRCP, Betsy and her staff have placed over 300 million dollars of TV, cable, and radio time as well as internet in 190 media markets.
Prior to joining SRCP, Betsy served as Vice President of Media at The Reeves Agency in Baltimore. There she managed local retail and financing accounts for national firms such as Capitol
Broadcasting, Calico Corners, Dannemann Fabrics, Conair, Vornado, Honeywell Enviracaire and TN Dickinson. She also worked in the marketing/ advertising department at WBAL-TV in Baltimore.
Betsy holds a BA in Communications from American University.
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© 2007 Stevens, Reed, Curcio and Potholm
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